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Strategic Solutions That Improve Marketing and Drive Business Results

Create or Refresh Your Brand Strategy

Define the values, messaging, and identity that will be your brand's calling card with consumers

Build and Use Buyer Personas

Create profiles of your key buyers, and use them to improve marketing, sales, and other functions

Streamline Your Customers' Path to Purchase

Optimize the sequence of touchpoints that drive awareness, interest, and desire for your specific offering

Measure & Track Your Brand Health

Assess key metrics like brand awareness, reputation, and positioning; utilize findings to drive results

Create a Multicultural Marketing Strategy

Tailor your offering, messaging, and creative to be effective in reaching Hispanic, African American, and other diverse audiences

Solve Another Marketing Challenge

Clarify the problem, build an approach to solve it, discern key insights, and form an actionable, effective strategy

John Cheek Marketing Consultant Los Angeles

John Cheek, Strategy Consultant

With well over a decade of marketing and sales experience, John is a seasoned problem-solver. He translates your needs, challenges, and goals into concise briefs that get to the heart of the issue. Then he conducts tailored research that clarifies the relevant attitudes and behaviors of your consumers. Finally, he delivers key insights and actionable strategies that get business results. He makes sure to educate and transfer skills, leaving you better-prepared to succeed in the future. Acting as a partner makes him a trusted advisor to many clients in many industries. Some of these include:

  • B2B products & services
  • Retail
  • eCommerce
  • Automotive
  • Consumer technology, apps & electronics
  • Consumer Packaged Goods (CPG)

In addition to consulting, he has worked in media, full-service, and multicultural agencies, as well as directly for marketers.

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Based in LA

Serving Clients Nationwide

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310 237 8674

 

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